Paid Search Marketing – Relevant ads are displayed on search engines (Google, Yahoo, MSN, Bing, etc.) when users search for specific products and services. The ads are displayed at the top of the page and the right-hand side of the page. We recommend pay-per-click as one of the starting components to our clients advertising campaigns regardless of budget size. Pending on the budget and or comfort level of the internet, You Squared Media may start off with just Google and handle it month-to-month. Once our clients receive the results they expect / deserve, we will recommend moving the pay-per-click over to a Google affiliated company such as Reach Local. There, all search engines will be bought as well as the use to display a proxy version of your website and phone number to track phone calls, emails, e-commerce sales, coupons printed and forms submitted from your online campaign.
Best of all You only pay when someone clicks through to your site.